FREE WEBINAR - Facebook for Business - Tuesday August 24 at 2pm AEST

If Facebook were a country, it would be the third most populous nation on earth - so is your business doing all it can to tap this growing, engaged market? While social networking sites like Facebook have traditionally been seen as a place to share photos and chat with friends, savvy businesses are building their brands and engaging with customers via Facebook and other sites.

A credit management lesson from 1936

The following article is produced with the permission of HarperCollinsPublishers of 25 Ryde Road, Pymble NSW 2073, Australia. Copyright © Dale Carnegie 1936.

Recently, I purchased Dale Carnegie's famous book, How to Win Friends & Influence People. I am always looking for better ways to market my products and an understanding of the psychology behind marketing is very important.

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